Mascot Dos and Don’ts

Incorrect Usage

When using River Otters brand assets, design with care and avoid the incorrect uses shown here.

Over Black

Never use the non-outlined version of the River Otters mascot over black or dark backgrounds, as it makes the mascot blend into the background.

Instead, use the provided assets with the white-outlined mascot when placing over black or dark backgrounds.

Over Grey

When placing branding assets over a grey background, such as T-shirts, refer to the usage outlines shown here. It is important to use colorways that provide enough contrast against the background to ensure legibility.

Over Patterns and Photos

When placing branding assets over patterns or photos, always use the white outlined version of the mascot to ensure legibility.